PGDM@IAMR  |
|
The
curriculum has been designed to develop
student's cognitive ability in latest management
concepts, managerial skills, and critical
analytical ability. The course development is a
dynamic process and reviewed regularly every
year. The recent concepts, theories and
techniques are appropriately incorporated in the
syllabus so that the students are able to meet
the challenges of the emerging issues and
problems of the corporate world successfully. We
also seek the suggestions of our stake holders
regularly to make the courses demand-driven and
need-based.
The courses are well designed and structured by
the eminent academicians, intellectuals,
management experts, and industrial professionals
keeping in line the present need as well as
future requirements. Our aim is that each
student should have a strong theoretical
background and command over managerial skills in
all the pivotal areas.
During First Year, all the students are required
to pursue the essential core courses in
different aspects of business management, while
in the second year, primary focus is on
developing specialization in any one or two
selected areas viz Finance, Marketing, H.R, and
I.T. We have also made provision for dual
specialization (as Major and Minor) to increase
their job prospects. |
|
|
| Course Structure |
| |
|
Code
|
Subject
|
Class Periods
|
|
|
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 1.1
|
Principles of Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 1.2
|
Managerial Economics
|
60
|
-
|
2
|
8
|
70
|
|
COM 1.3
|
Financial and Management Accounting for
Decision Making
|
40
|
20
|
2
|
8
|
70
|
|
COM 1.4
|
Business Statistics
|
40
|
20
|
2
|
8
|
70
|
|
COM 1.5
|
Organizational Behavior
|
60
|
-
|
2
|
8
|
70
|
|
COM 1.6
|
Computer Applications in Management
|
40
|
20
|
2
|
8
|
70
|
|
COM 1.7
|
Business Communication
|
60
|
-
|
2
|
8
|
70
|
|
COM 1.8
|
Marketing Management
|
60
|
-
|
2
|
8
|
70
|
|
Total
|
560
|
|
| |
| |
|
Semester - II |
|
Code
|
Subject
|
Class Periods
|
|
|
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 2.1
|
Macro Economics - Principles and
Practices
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.2
|
Operations Research
|
40
|
20
|
2
|
8
|
70
|
|
COM 2.3
|
Financial Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.4
|
Legal Aspects of Business
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.5
|
Marketing Research
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.6
|
Human Resource Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.7
|
Sales and Distribution Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 2.8
|
Production & Operations Management
|
60
|
-
|
2
|
8
|
70
|
|
Total
|
560
|
|
| |
| Semester - III |
|
Syllabus.. |
|
Code
|
Subject
|
Periods
|
|
|
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 3.0
|
Summer Training Project
|
-
|
-
|
-
|
-
|
-
|
|
COM 3.1
|
Strategic Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.2
|
Management Information Systems
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL
|
140
|
|
| |
| Electives |
| Finance |
|
Code
|
Subject
|
Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 3.3.1
|
Financial Services
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.3.2
|
Management of Indian Banking and
Insurance Institutions
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.3.3
|
Working Capital Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.3.4
|
Corporate Finance
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.3.5
|
Corporate Tax Planning and Management
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
| Marketing |
|
Code
|
Subject
|
Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 3.4.1
|
Retail Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.4.2
|
Advertising & Sales Promotion
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.4.3
|
Consumer Behaviour
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.4.4
|
Product & Brand Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.4.5
|
Industrial Marketing
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
|
Human Resource Management
|
|
Code
|
Subject
|
Class Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 3.5.1
|
Training and Development
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.5.2
|
Leadership and Change Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.5.3
|
Industrial Relations and Labour Laws
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.5.4
|
Human Resource Management in
Construction Projects: Strategic &
Operational Approaches
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.5.5
|
Strategic Human Resource Management
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
|
Information Technology Management |
|
Code
|
Subject
|
Class Periods
|
|
|
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 3.6.1
|
Technology Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.6.2
|
Relational Database Management Systems &
Oracle
|
40
|
20
|
2
|
8
|
70
|
|
COM 3.6.3
|
Networking and Telecom Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.6.4
|
Analysis and Design of Information
Systems
|
60
|
-
|
2
|
8
|
70
|
|
COM 3.6.5
|
Computer Aided Designing/Manufacturing
|
40
|
20
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
|
Semester - IV |
| Core
Papers |
|
Code
|
Subject
|
Class Periods
|
|
|
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 4.1
|
Entrepreneurship and Business Planning
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.2
|
International Business and WTO
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL
|
140
|
|
| |
|
Electives |
| Finance |
|
Code
|
Subject
|
Class Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 4.3.1
|
Investment Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.3.2
|
International Finance Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.3.3
|
Financial Derivatives and Risk
Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.3.4
|
Cost Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.3.5
|
Strategic Financial Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.3.6
|
Project Appracisal and Financing
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
| Marketing |
|
Code
|
Subject
|
Class Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 4.4.1
|
International Marketing
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.4.2
|
Rural Marketing
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.4.3
|
Customer Relationship Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.4.4
|
Services Marketing
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.4.5
|
Supply Chain Management
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
| |
|
Human Resource Management |
|
Code
|
Subject
|
Class Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 4.5.1
|
Corporate Compensation Strategies
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.5.2
|
Performance Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.5.3
|
Negotiations
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.5.4
|
Human Resource Information Systems
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.5.5
|
International Human Resource Management
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4 subjects)
|
|
|
|
Information Technology Management
|
|
Code
|
Subject
|
Class Periods
|
|
|
Any 4 subjects
|
T
|
Prac / Lab
|
CT
|
PR/TUT
|
Total Hrs.
|
|
COM 4.6.1
|
Web Technology
|
40
|
20
|
2
|
8
|
70
|
|
COM 4.6.2
|
Software Project Management
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.6.3
|
E-Commerce & E- Business
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.6.4
|
Data Mining and Data Warehousing
|
60
|
-
|
2
|
8
|
70
|
|
COM 4.6.5
|
Client Server Computing
|
60
|
-
|
2
|
8
|
70
|
|
TOTAL (Any 4 subjects)
|
280(Any 4
subjects)
|
|
| |
|
Areas of
Specialization:
- Each student may have
dual specialization. The students will
have to study 6 subjects (3 in III semester
and 3 in IV semester) for each area of
specialization. In III and IV semesters, the
students will also have to study 2 core
subjects (in each semester) in addition to
the specialization subjects.
-
Minimum
number of students
required for any of the
electives
to be offered is 20 (approx.).
-
The IT
specialization can be offered only to
those students who have
Computer/Science/Engineering background.
|
| |
|
SEMESTER I |
SEMESTER II |
| COM 1.1 |
Managerial Economics |
COM 2.1 |
Macro
Economics: Principles and Polices |
| COM 1.2 |
Financial Accounting for Managers |
COM 2.2 |
Management Accounting and Control |
| COM 1.3 |
Quantitative Techniques for Business Decisions -
I |
COM 2.3 |
Quantitative Techniques for Business Decisions -
II |
| COM 1.4 |
Organizational Behaviour |
COM 2.4 |
Fianacial Management |
| COM 1.5 |
Computer Application in Management |
COM 2.5 |
Legal
Aspect of Business |
|
COM 1.6 |
Business
Communication |
COM 2.6 |
Business
Research |
| COM 1.7 |
Marketing Management |
COM 2.7 |
Human
Resource Manangement |
| COM 1.8 |
Operation Management |
COM 2.8 |
Business
Environments |
|
SEMESTER III |
SEMESTER IV |
| COM 3.1 |
Retail
Management |
COM 4.1 |
Strategic Management |
| COM 3.2 |
Enterpreneurship |
COM 4.2 |
MIS |
| ELEC. 1 |
|
ELEC. 1 |
|
| ELEC. 2 |
ELEC. 2 |
| ELEC. 3 |
ELEC. 3 |
| ELEC. 4 |
ELEC. 4 |
|
FINANCE |
MARKETING |
| 3.3.1 |
Finanacial Service |
3.4.1 |
Sales
and Distributions Management |
| 3.3.2 |
Cost
Management |
3.4.2 |
Service
Marketing |
| 3.3.3 |
Investment Management |
3.4.3 |
Advertising and Sales Promotions |
| 3.3.4 |
Corporate Financing |
3.4.4 |
Consumer
Behaviour |
| 4.1.1 |
Project
Appraisal and Financing |
3.4.5 |
Product
& Brand Management |
| 4.1.2 |
Inetrnational Finance Management |
4.2.1 |
Marketing Research |
| 4.1.3 |
Financial Derivatives and Risk Management |
4.2.2 |
Rural
Marketing |
| 4.1.4 |
Management of Banking and Insurance Institutions |
4.2.3 |
Marketing Research |
| 4.1.5 |
Security
Analysis and Portfolio Management |
4.2.4 |
B 2 B
Marketing |
| 4.1.6 |
Working
Capital Management |
4.2.5 |
Customer Relationship Management |
|
|
4.2.6 |
Supply
Chain Management |
| 4.2.7 |
Strategic Management |
|
HUMAN RESOURCE |
INFORMATION TECHNOLOGY |
| 3.5.1 |
Training
and Development |
3.6.1 |
Programming Fundamentals |
| 3.5.2 |
Leadership |
3.6.2 |
Database
Management System |
| 3.5.3 |
Industrial Relations and Labour Law |
3.6.3 |
Networking and Telecom Management |
| 3.5.4 |
Organization Development |
3.6.4 |
Analysis and Design of Information System |
| 4.3.1 |
Corporate Compensation Strategies
|
4.4.1 |
Web
Technology |
| 4.3.2 |
Performance Management |
4.4.2 |
Software
Project Management |
| 4.3.3 |
Organizational Development |
|
|
| |
| |
| |
